Michael Best is a leading national law firm with more than 550 employees in 12 offices throughout the United States. The firm offers expertise and a comprehensive range of practice areas to an array of clients, from Fortune 500 companies to small startups.
As Michael Best’s business continued to expand across the country, the firm realized the importance of channeling its internal communications to one centralized location. The firm turned to ElevatePoint to simplify and streamline its communications practices.
Previously, the company relied strictly on email to announce client news, job postings, and any other topic of importance to the firm or its practice groups. However, email-only communications made it difficult to ensure that all employees would see information in a timely manner. This also resulted in inboxes flooded with irrelevant or unnecessary messages, and put a tremendous strain on the firm’s limited IT and internal communications resources.
To address these issues the firm deployed ElevatePoint News to centralize its internal communications to enable rapid, efficient delivery of important news and notes across its SharePoint intranet. Along with other integrated tools, Michael Best uses ElevatePoint News to maintain a dynamic, news-driven homepage to help ensure that practice groups and industry teams have the option to filter content relevant to their roles and offices, while efficiently keeping the entire firm apprised of the latest news on any device, any time.
“ElevatePoint has fundamentally changed the way we think about and manage internal communications. It allows us to plan content and schedule specific publication times, increasing engagement and views, while reducing the time, money and effort required to keep everyone up to date.”
Caleagh Larson – Marketing Communications Coordinator, Michael Best
- 67% lift in intranet site visits
- Reduced content development time
- Increased content production by 2x with fewer resources